It’s that time of year again where everyone is writing about their 2016 resolutions, predictions and trends. It’s also that time of year where you ask yourself, “are all of these trend posts crap?” While
Email is one of those tactics that few of us truly specialize in, but one almost every one of us who works in digital marketing touches on a regular basis. And it’s a key tactic, too. According to research, email conversion rates are up to four times higher than social and almost double search.
“Founded in 1998, the Minnesota Interactive Active Marketing was the first-ever interactive marketing association in the United States. For almost two decades, we’ve aspired to connect the greater Minneapolis / St. Paul digital marketing community with inspiring content, speakers and events.”