Wednesday, January 24th 2018

8AM @ Fathom Consulting

Open to Members Only

This time of year, everyone is talking about digital and social media trends for the year ahead. Artificial intelligence, social video and chabots are just a few of the trends that are on everyone’s list. In this MIMA Meetup, blogger, podcaster and independent digital marketing consultant, Arik Hanson, will lead a discussion about those macro-level trends, as well as some of the digital and social media trends that will make a meaningful impact on all our work in 2018.

As a refresher, MIMA Meetups are designed to better connect our members around specific topics relevant to the interactive marketing world. They are for MIMA members only and limited to 40-50 attendees, so sign up early!

Arik C. Hanson is the principal of ACH Communications, a digital and social media marketing and communications consultancy based in Minneapolis. With more than 20 years’ experience in traditional and digital marketing and communications, Arik brings seasoned, strategic expertise to help today’s leading organizations, including Fortune 500 companies like Select Comfort, Walgreens, General Mills, Toro, Cargill and Ingersoll Rand, define and deliver on their marketing and communications goals through the right mix of tools and strategies. Arik’s blog, Talking Points (formerly Communications Conversations), has been in publication for more 10 years and recognized by industry outlets like PRWeb and PRWeek as one of today’s leading digital marketing and PR blogs. His posts are frequently syndicated on popular sites like PR Daily, Social Media Today, Business Insider and Ragan.com. Arik is also the co-founder of The Talking Points Podcast, a monthly discussion about the latest trends and issues in digital and social media marketing.

Event Details


Date & Time
Wednesday, January 24th
7:30 - 8:00 am - Registration + Coffee
8:00 - 9:00 am - Discussion + Questions
Fathom Consulting
108 N Washington Ave #400, Minneapolis, MN 55401
Pre-Registration Fees
Members = FREE
Student Members = FREE
Pre-registration closes at midnight prior to the event, at which point walk-in registration fees will apply.

Noteworthy Details

Cancellations received by the office at least two business days prior to the event are eligible for a refund of the registration fee. No refunds will be provided for cancellations received fewer than two business days prior to the event. No-shows will be billed for any unpaid registration fees.


If you have registered, are unable to attend, and would like to give your co-worker your "ticket," please note that a pre-registered member to non-registered member switch-out is free. Switch-outs from members to non-members will execute an invoice to the attendee for payment after the event.


Please note: Audience photographs may be taken at this event. By nature of your attendance, you are granting permission for your image, voice and likeness to be used for marketing purposes.